- Female.
- 30+ years of age.
- Had 3 children.
- An art teacher.
- Married.
- Drives a Nissan Qashqai.
-Owns a pet dog.
- Lives near the Civic as she wouldn't be able to drive for because of her children.
We had to find images using Pinterest to describe these quotes, so that people would be able to look at the images and know who the customer was without seeing any writing. This is what my customer profile board looked like:
However, once I had completed this I realised that I hadn't included an age on the board so people are unable to tell how old my customer would be.
These are some of the examples that I had looked at before creating my own-
I really like this customer profile board, as I feel that the images link really well to what the customer is meant to be, however there are some parts of the customer that aren't shown through photos such as magazines, being engaged or having nights out with friends, which I feel makes her look like she keeps to herself.
Now, this customer profile board is a little more like mine, as it doesn't include any writing. However, it does make it a little harder to understand the customer. From the images on the board, I feel that it is an adult aged 30+ who lives in London, likes coffee, uses taxis as transport, likes fashion and is interested in photography and art, visiting galleries such as The Tate.
This is also another example which i like, but I feel it doesn't include enough photos to help describe the customer. I understand that the customer is interested in fashion and likes to keep in trend, however it doesn't show any other of his interests or hobbies, which is also something that I have forgotten to include within my own customer profile board.